Evaluating additional pages and updating your Website Baseline are two separate steps.
When you complete an Expansion Audit, MarketingStride analyzes the additional pages immediately, but those pages are intentionally kept separate from your current Website Baseline.
Why does MarketingStride work this way?
Your Website Baseline serves as the reference point for measuring change over time.
Automatically adding newly evaluated pages would immediately change that reference point, making it more difficult to understand how your website has evolved.
Keeping the baseline stable allows you to compare results consistently while still exploring additional areas of your website.
When do new pages become part of my Website Baseline?
Newly evaluated pages can be incorporated into your Website Baseline during a future Flexible Website Rescan.
That process establishes a new Website Baseline reflecting both your existing baseline pages and any approved Expansion Audit pages.
Example
Your Website Baseline contains your most important service and solution pages.
Later, you evaluate additional resource articles and case studies using an Expansion Audit.
Those pages are available for review immediately, but they do not become part of your Website Baseline until you complete a Flexible Website Rescan.
The diagram below shows how newly evaluated pages remain separate until the Website Baseline is expanded.
Related Articles
- Understanding Your Website Baseline